It’s the New Year, so there’s no better time to reset your organisations goals! Whether you’re a small, large, for-profit, volunteer, state, national or grassroots club or organisation, you can’t go wrong aiming for the following goals:
- Build your email database: A strong email database is the backbone of any marketing or recruitment campaign. Almost everyone in Australia has and regularly uses an email account, making it the best way to keep your audience informed.
- Minimise staff and volunteer turnover: Its important to keep good people in your organisation. They know and understand your organisations environment and challenges, so its important to ensure these people don’t feel burnt out or under supported and leave your organisation.
- Financial Growth: It sounds simple, but every sports club or organisation should have a clear financial plan and finish the year (or financial year) in a better position than they started.
- Complete Quarterly (or monthly) Reviews: Regularly completing a SWOT analysis or similar review of your organisation allows you to check in with your organsation and edit your plans to make the most of any new issues or opportunities.
- Improve participation: Whether you’re the national body for a sport or a small town club, you can improve participation rates. Consider social programs, modified rules and out of the box options to bring participants to your sport.
Need some help setting your 2024 goals? Our webinar team can help! Check out the full webinar schedule HERE!
