This Girl Can – Victoria local area marketing grants for councils

This Girl Can – Victoria local area marketing grants for councils

Grants - Open grants, VIC Grants

Victorian local councils are invited to apply for a local area marketing grant to promote VicHealth’s highly successful This Girl Can – Victoria campaign, celebrating women who are all kinds of active.

Launched in 2018, the campaign has already inspired more than 285,000 Victorian women to get active so far. The campaign focuses on Victorian women aged 18 and over who are less active and aims to empower them to get active whenever, wherever and however they choose – without worrying about being judged.

Grants of $10,000-$15,000 (excluding GST) are available for councils to promote the campaign to women in their local community, and encourage women to get involved in local physical activity opportunities.

Funded councils will extend the This Girl Can – Victoria campaign by promoting the campaign within their local communities.

Assessment and funding recommendations will be made on a rolling basis so we encourage you to apply early for the best chance of success.


To be eligible for the This Girl Can – Victoria local area marketing grants, you must:

  • be a Victorian local council
  • register as a campaign supporter via the This Girl Can – Victoria website, agree to the terms and conditions and complete a brief Supporter Orientation Program the first time you login to the Campaign Supporter Hub.
  • agree to the Funding Terms and Conditions.

Councils may work together with local sporting facilities or clubs to form a partnership application, however, funding will only be paid to the council, and the council must take the lead to administer funding on behalf of all partners.

Key documents and application process

To apply for a This Girl Can – Victoria local area marketing grant:

  1. Please read these key documents:
  2. Complete an application form (DOCX, 197 KB)
  3. Send your completed application form via email to

For more information, click here.

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