Fashion shows are a great opportunity for your club to gather together members of your community, to showcase your local clothing stores/boutiques and to gain revenue in a number of different ways. Clubs can showcase the latest fashions to a ticketed crowd, hold...
Cocktail nights can double as both a great fundraiser as well as an awesome social event on your club’s calendar. Your club could make it a fancy dress night (for example an era like the roaring twenties, or the Hollywood forties) or stick with the traditional and...
Shopping tours take players, parents and friends on a bus tour of direct factory outlets for a spot of retail therapy. The day is full of shopping as your participants are offered deals by participating outlets, exclusively for your club’s tour party. With most bus...
Barefoot bowls is a social, fun event where participants play lawn bowls, without shoes! It can include a few drinks, some simple catering and is an enjoyable afternoon in the sunshine with grass between your toes and a little competitive fun. Barefoot Bowls can be a...
Corporate golf day fundraisers are an extremely popular fundraiser with the potential to raise significant funds for your club. There is something about a golf day that is very attractive to the sporting public. The lure of prizes and a day ‘networking’ all on a golf...
Quite simply, a Sportsperson's Night is a collection of speakers and an MC (sometimes a comedian) talking to the audience, entertaining them with stories, anecdotes and tales of their time in the sporting arena. The tone of the event may be comedic or...
Past Players Day Past players already love your club so if they continue to be engaged by the club after they finished competing it can greatly benefit your club and club culture. Past players can be the basis of your annual fundraising strategy so look to get them...
“See you next year” These four simple words are an acknowledgement from the sponsor that they see their contribution to the club as a donation, for which they get very little if anything in return. It also highlights that they certainly have no other involvement with...
What Is Your Club’s Ability to Influence the Behaviour of Its Audience? Now we are getting to the real crux of how to value your sponsorship packages. What is your club’s ability to influence the behaviour of its audience? Or put another way, facilitate the sales of...
How Big is Your Club’s Audience? A really important factor in determining sponsorship value is how big your club’s audience is. Of course big is not always better but logically the bigger your audience the more likelihood there is of creating value for sponsors. Many...